FOR IMMEDIATE RELEASE
Contact: Tina Posterli, 516-526-9371, [email protected]
Public will name first beer in Hudson Valley to benefit clean drinking water
OSSINING, NY – August 28, 2014 – Peekskill Brewery and Captain Lawrence Brewing Co. are brewing a first-of-its-kind collaboration beer to benefit Riverkeeper, New York’s clean water advocate.
The harvest ale will be brewed at Peekskill Brewery, and will be available to the public at the third-annual Hudson Hop and Harvest festival on the Peekskill waterfront October 4. The beer will also be on tap at both breweries, and tasting events are planned for Sept. 24 at Peekskill Brewery and Sept. 26 at Captain Lawrence Brewing Co. in Elmsford.
The name for the beer will be selected by the public in a contest starting August 28. To enter a name in the contest, visit https://www.riverkeeper.org/beer by Sunday, Sept. 8. Riverkeeper staff will announce finalists later that week, and the winner will be selected through social media voting using the #hudsonbeer hashtag. The winning name will be announced on Sept. 24 at the Peekskill Brewery tasting event.
The winner will receive an exclusive tour of each brewery and a Riverkeeper hat.
Paul Gallay, President and Hudson Riverkeeper, said: “This is Riverkeeper’s toast to the Hudson Valley’s $4.6 billion tourism industry, which is built on businesses like Peekskill Brewery and Captain Lawrence Brewing Co.—and the clean water they rely on. We’re thankful these businesses are helping us to highlight the importance of water to the Hudson River towns they are helping to revitalize.”
Riverkeeper is the official beneficiary of the Hudson Hop and Harvest Festival. Proceeds from the sale of the harvest ale will benefit Riverkeeper’s work to protect the Hudson River and the drinking water supply for 9 million New Yorkers.
The fresh-picked hops for the collaboration harvest ale will come from Segal Ranches in Washington, owned and operated by John Segal, of Scarsdale, Westchester County.
This is the latest collaboration between Hudson Valley brewers and Riverkeeper to highlight both the importance of clean water for making good beer, and role the Hudson River plays as an asset for small businesses. Breweries have hosted several “Save Our Beer” events organized by the New York Water Rangers coalition to educate the public about fracking, and 12 breweries between New York City and Albany support the Riverkeeper Sweep, the annual day of service for the Hudson River.
Elmsford, where Captain Lawrence Brewing Co. is located, gets its drinking water from the New York City supply, which Riverkeeper works to preserve. The City of Peekskill, where Peekskill Brewery is located, gets its drinking water from Wiccopee Reservoir, part of the Hudson River watershed, and it can access the New York City drinking water supply as a backup.
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About Peekskill Brewery
Peekskill Brewery is an award-winning brewpub located at 47-53 South Water Street on the Riverfront in Peekskill, NY. www.peekskillbrewery.com
About Captain Lawrence Brewing Co.
Captain Lawrence Brewing Company is an award-winning craft brewery located at 444 Saw Mill River Road in Elmsford, NY. www.captainlawrencebrewing.com
About Hudson Hop and Harvest Festival
The 3rd Annual Hudson Hop and Harvest is Saturday, Oct. 4, from 2-9 p.m. at Peekskill Riverfront Green Park. The festival features craft beer, live music, farm-to-table food, and a farmers market. Admission is free. hudsonhopandharvest.com